
Exciting News! C-Sweet DC Chapter Event!
✨The Smart Exit✨
How Women Leaders Buy, Sell & Win at the Deal Table
Wednesday, July 14th
05:30 – 07:00 PM ET
CohnReznick LLP
8000 Towers Cresent, Suite 1000, Tyson’s, VA 22182
An intimate salon for women who lead at the deal table.
Join a candid, high‑trust fireside chat about buying and selling business, what really happens, what matters most, and how to make decisions that protect both value and vision.
We’ll talk openly about:
- Negotiating with confidence when the stakes are high
- Timing, trade‑offs, and how priorities shift across stages of ownership
- The critical levers that drive strong outcome including valuation, structure, positioning, and the right advisors
This gathering is designed for women who want clarity, confidence, and control in their deal strategy, whether you’re acquiring, exiting, or advising from the boardroom.
Come ready to ask real questions. Leave ready to make smarter moves.
Complimentary for members. Non‑member tickets – $25.
Meet the Moderator
Gen Oraa
Partner, Transaction Advisory Services at CohnReznick
Gen Oraa is a Partner specializing in transaction advisory services, with extensive experience leading financial due diligence for merger and acquisition transactions on behalf of strategic and private equity buyers and sellers. She has advised middle market clients on transactions ranging from $10 million to over $900 million in enterprise value.
Gen brings deep experience across a broad range of industries, including professional services, government contracting, aerospace and defense, architecture and engineering, construction, industrial and manufacturing, distribution and logistics, media and online advertising, education, retail, and business and staffing services.
In addition to financial due diligence, she advises clients throughout the transaction lifecycle, including letters of intent, net working capital peg analysis, purchase agreements, purchase price adjustments, debt and debt like items, and closing statements.
Prior to joining CohnReznick, Gen worked in transaction advisory and audit roles at leading global firms.
Meet the Speaker
Paula Smithers, CPA
Director, M&A at sbLiftOff
Paula is a long-term member of the government contracting community and former CFO of Newbrook Solutions, a technology company which sold two years ago. As a CPA providing mission critical financial solutions, Paula brings deep industry expertise, along with an appreciation for the very heart of the M&A process — due diligence. At Newbrook Paula worked to grow the company over a twenty year period and during the company’s sale to Edgesource Corporation served as Acquisition Manager, consolidating deliverables, removing roadblocks, and ensuring a win-win for both sides of the deal. She partners with business owners seeking a sale or inorganic growth.
“I love the challenge of investment banking,” says Paula. “It’s one of those aspirational aspects of finance that can have a profound effect not just on company growth but on the lives of business leaders.”
“Paula is a dedicated, results-oriented, collaborative leader who thrives on streamlining operations, ensuring compliance, driving profitability, and understanding the federal customer,” says CEO Sharon Heaton.
Ms. Smithers is a Certified Public Accountant and has a BA from the Rochester Institute of Technology. She lives with her family in Northern Virginia and enjoys staying active through running and cycling.
Educational material provided by:

***Check your calendars and join us! All event fees are non-refundable.***
New to C-Sweet?
Are you a female executive at the Board, C-Suite, Director, or Vice President level in a Fortune 1000, middle market, or fast-growth company? C-Sweet is perfect for you.
C-Sweet is a dynamic global community of female executives dedicated to working with each other, as well as uplifting and empowering women in the workplace. Our mission is to create an environment fostering innovation, collaboration, and professional development for women in leadership positions.
Join us today and be part of a powerful movement redefining what it means to be a woman in business.
✨C-Sweet Members get free and discounted attendance for many C-Sweet events! ✨
Not a member yet? No problem! Click here to become a member TODAY.
Want to stay connected?
Join our LinkedIn Community and follow our podcast on Instagram.
